loader image
Close

Remarkable from the outside. Carefully thought-out on the inside

All our projects, while being custom and tailored to every client, have common guidelines on how they are developed. Here’s a sneak peak.

Remarkable from the outside. Carefully thought-out on the inside.

All our projects, while being custom and tailored to every client, have common guidelines on how they are developed. Here’s a sneak peak.

—Analysis

Every project starts with a thorough analysis of your requirements. From the information we gather we manage the planning, logistics and operations of the project, like dividing tasks, creating deadlines, and determining the creative requirements and resources needed.

—Planning

When the project requires touring or narration, we write an entire script. This could involve developing an entire screenwriting plot, with characters, locations, and even camera angles, or subtitles or descriptions for the locations of the virtual world. We deeply consider your requirements, like the target audience, how to effectively engage them, and making the content accessible to everyone by ensuring it is ADA compliant.

—Resource Gathering

The next stage involves gathering a lot of reference material, which is primarily done taking a lot of photographs on-site, although we use other methods as well, like collecting photogrammetry data, and 3D scanning. For a large environment, we typically have to take thousands of photographs, in different angles, to let our artists visually represent the environment in the most accurate and artistically relevant form. The beauty really is in the details.

—Modelling

Having gathered the reference material, our team starts the 3D modeling phase of the project. This phase is the most time-consuming, since every single object in the real world, as per the specifications of the project, is virtualized by hand modeling. We believe that to give it the extra immersive touch, every detail needs to be accounted for.

However, finding the perfect balance between visual fidelity and performance is a crucial consideration in this process. If we make it too detailed, you’ll need a supercomputer to run it; too simple, however, and the magic is lost – The perfect balance, that’s our secret recipe.

—Give Life

How do we make the solid 3D shapes become alive? Well, not literally, but we achieve this by coloring them using a vibrant color palette. This process is called texturing, and involves giving color, relief, and detail to the virtual models using several techniques like illustration and computer-generated imagery. 

—Give Meaning

In the final stages of development, an entire systems analysis process takes place. We determine what systems and subsystems of logic, using programming methodologies, are needed to satisfy the rules of the virtual world. Essentially, what the user can and cannot do within the experience.

—Experience It, online

The testing phase is the last step to ensuring that the project is properly finished. We will send the almost-finished prototype to you, and ask you for your feedback. If there are any logical glitches or graphical anomalies, we will iron these out as well. Our goal is a truly impeccable experience.

Every project starts with a thorough analysis of your requirements. From the information we gather we manage the planning, logistics and operations of the project, like dividing tasks, creating deadlines, and determining the creative requirements and resources needed.

When the project requires touring or narration, we write an entire script. This could involve developing an entire screenwriting plot, with characters, locations, and even camera angles, or subtitles or descriptions for the locations of the virtual world. We deeply consider your requirements, like the target audience, how to effectively engage them, and making the content accessible to everyone by ensuring it is ADA compliant.

The next stage involves gathering a lot of reference material, which is primarily done taking a lot of photographs on-site, although we use other methods as well, like collecting photogrammetry data, and 3D scanning. For a large environment, we typically have to take thousands of photographs, in different angles, to let our artists visually represent the environment in the most accurate and artistically relevant form. The beauty really is in the details.

Having gathered the reference material, our team starts the 3D modeling phase of the project. This phase is the most time-consuming, since every single object in the real world, as per the specifications of the project, is virtualized by hand modeling. We believe that to give it the extra immersive touch, every detail needs to be accounted for.

However, finding the perfect balance between visual fidelity and performance is a crucial consideration in this process. If we make it too detailed, you’ll need a supercomputer to run it; too simple, however, and the magic is lost – The perfect balance, that’s our secret recipe.

How do we make the solid 3D shapes become alive? Well, not literally, but we achieve this by coloring them using a vibrant color palette. This process is called texturing, and involves giving color, relief, and detail to the virtual models using several techniques like illustration and computer-generated imagery. 

In the final stages of development, an entire systems analysis process takes place. We determine what systems and subsystems of logic, using programming methodologies, are needed to satisfy the rules of the virtual world. Essentially, what the user can and cannot do within the experience.

The testing phase is the last step to ensuring that the project is properly finished. We will send the almost-finished prototype to you, and ask you for your feedback. If there are any logical glitches or graphical anomalies, we will iron these out as well. Our goal will always be an impeccable user experience.

What are you waiting for? Let's

What are you waiting for? Let's